Every so often, I hear from a business owner who says something like: “I don’t really like your marketing. It’s a bit… much.” And honestly? That reaction tells me everything I need to know. Because the truth is simple: effective marketing gets attention. Not by whispering. Not by waiting. Not by hoping. But by showing up boldly, consistently, and unapologetically. And that is exactly how we sell businesses fast, and for top dollar.

The majority of today’s buyers are well educated and come from the corporate world; however, they are typically not versed in the business buying process. Since these buyers are coming from the corporate world, they are fact-driven, meaning that they want to see the numbers and will pay attention to details both large and small. You can expect these buyers to want to see all necessary supporting documents. They will want to verify everything themselves. Additionally, you can